Logistics & Fleet
Last-Mile Logistics Intelligence
Customer Profile
The logistics arm of a leading e-commerce company, operating 50,000+ delivery vehicles across 500+ cities and 19,000+ pin codes in India.
Challenge
Scaling last-mile delivery across India’s diverse geography and demographics created operational complexity that existing systems couldn’t handle:
Driver Communication Gap
- Delivery executives spoke 12+ regional languages
- English-only apps had <40% feature adoption
- Voice-based instructions needed for navigation in areas with poor addressing
- Training content not accessible in local languages
Compliance Burden
- E-way bill generation for inter-state shipments manual and error-prone
- 5% of shipments delayed due to documentation issues
- GST reconciliation requiring significant back-office effort
- State-specific regulations varying across routes
Route Inefficiency
- Static routing ignoring real-time traffic and weather
- Vehicle utilization at 65% due to poor load optimization
- Last-mile navigation failing in areas without Google Maps coverage
- Return trip optimization not considered
Visibility Gaps
- No real-time tracking for customer communication
- ETA predictions inaccurate beyond metro areas
- Delivery proof capture inconsistent
- Cash reconciliation delayed by 48+ hours
Solution
Rotavision deployed Gati, the fleet intelligence platform, with multi-agent AI:
Vernacular Voice Interface
- Voice commands in 12 Indian languages
- Natural conversation for route updates, issue reporting, delivery confirmation
- Offline-capable for low-connectivity areas
- Dialect adaptation for regional variations
Compliance Automation
- Automated e-way bill generation with shipment data integration
- GST invoice matching and reconciliation
- State-specific rule engine for inter-state movements
- Digital proof of delivery with e-signature
Intelligent Routing
- Real-time optimization considering traffic, weather, and delivery windows
- India-specific navigation for areas with poor addressing
- Load optimization for vehicle capacity utilization
- Return logistics optimization
Multi-Agent Orchestration
- Routing agent for dynamic path optimization
- Compliance agent for documentation automation
- Customer communication agent for proactive updates
- Cash management agent for collection reconciliation
Implementation
| Phase | Scope | Duration |
|---|---|---|
| Pilot | 5 metro cities, 2,000 vehicles | Month 1-2 |
| Wave 1 | Top 20 cities, 15,000 vehicles | Month 3-4 |
| Wave 2 | Tier 2/3 cities, 35,000 vehicles | Month 5-6 |
| Optimization | Feature expansion, model tuning | Ongoing |
Driver training conducted through vernacular video content with in-app guidance.
Results
| Metric | Before | After | Change |
|---|---|---|---|
| Delivery Cost per Shipment | ₹45 | ₹31.50 | -30% |
| E-way Bill Compliance | 95% | 99% | +4% |
| Vehicle Utilization | 65% | 82% | +26% |
| Delivery Executive App Adoption | 40% | 94% | +135% |
| ETA Accuracy (Tier 2/3) | 62% | 88% | +42% |
Language Adoption
| Language | Delivery Executives | Voice Usage |
|---|---|---|
| Hindi | 35% | 89% |
| Tamil | 12% | 92% |
| Telugu | 11% | 88% |
| Kannada | 9% | 91% |
| Marathi | 8% | 87% |
| Bengali | 7% | 85% |
| Gujarati | 5% | 86% |
| Malayalam | 4% | 90% |
| Others | 9% | 82% |
Operational Impact
- 30% reduction in delivery costs through route optimization and compliance automation
- 99% e-way bill compliance eliminating shipment delays and penalties
- 48-hour to 4-hour cash reconciliation with digital proof and automated matching
- Customer complaints down 35% with accurate ETA and proactive updates
Delivery Executive Feedback
“पहले app में कुछ समझ नहीं आता था। अब आवाज़ में बोलो, रास्ता बता देता है, e-way bill अपने आप बन जाता है।” (Earlier I couldn’t understand anything in the app. Now I just speak, it shows the route, e-way bill generates automatically.) — Delivery Executive, Jaipur
What’s Next
The company is expanding Gati to:
- Electric vehicle fleet management with charging optimization
- Hyperlocal dark store operations
- Reverse logistics optimization
- Gig worker onboarding and training
Rotavision is powered by Rotascale’s globally-proven AI trust platform.
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